363 - Postcards That Print Profits: My #1 Wholesaling Strategy

Nov 25, 2024

In this episode, I reveal the #1 marketing strategy that has skyrocketed my real estate wholesaling business—postcards. While there are multiple ways to reach motivated sellers, I break down why postcards are my go-to method, how I optimize my campaigns for a 10x ROI, and the key metrics you need to track to replicate this success. I also share real-world insights from students like Jesse McVey, who made over $500,000 in her first year using this exact approach.

If you’re ready to build a scalable marketing system, this episode will walk you through everything—from choosing the right postcard templates to measuring response rates and improving your strategy for better results. Don’t miss the tips and tools that can take your marketing efforts to the next level!

Key Takeaways:

• The Importance of a Unique List: Driving for dollars creates a custom list of motivated sellers that no one else has, unlike overused lists like tax delinquencies or probate.
• Postcards as the #1 Marketing Tool: Why they’re cost-effective, scalable, and perfect for getting in front of distressed property owners.
• Metrics That Matter: Learn to track and optimize response rates, leads, and ROI to ensure consistent profits.
• Timing Is Everything: Be patient—postcard responses can trickle in over months, often yielding the best deals later.
• Split Testing for Success: Experiment with different postcard designs (e.g., handwritten fonts, eye-catching visuals like DealMachine's Bigfoot postcard) to maximize your response rate.

Resources:

• Live Masterclass: Learn How to Do Your First Real Estate Wholesale Deal For Free
• Deal Machine (Discount code PIN)
• $40k in 40 Days Challenge
• Driving For Dollars Mastery
• CallRail
• CallFire